Teoria: la critica

  • Banks Stephen P., Multicultural public relations. A social-interpretive approach, Thousand Oaks (CA), Sage Publications, 1995
  • Elwood William N., Public relations inquiry as rhetorical criticism. Case studies of corporate discourse and social influence, Westport (CT), Praeger, 1995
  • Green Andy, Creativity in public relations, London (UK), Kogan Page Ltd., 2001
  • Hoover Judith D., Corporate advocacy. Rhetoric in the information age, Westport (CT), Greenwood Publishing Group, 1997
  • Kruckeberg Dean, Starck Kenneth, Public relations and community: a reconstructured theory, Westport (CT), Greenwood Publishing Group, 1988
  • Lessig Lawrence, Free Culture, How Big Media Uses Technology and the Law to Lock Down Culture and Control Creativity, The Penguin Press, 2004
  • L’Etang Jacquie, Pieczka Magda, Critical perspectives in public relations, London (UK), ITP Thomson Business Press, 1996
  • Mayhew Leon H., The new public. Professional communication and the means of social influence, New York (NY), Cambridge University Press, 1997
  • Mickey Thomas J., Sociodrama. An interpretative theory for the practice of public relations, Lanham (MD), University Press of America, 1995
  • Moloney Kevin, Rethinking public relations, New York (NY), Routledge, 2000
  • Morelli, Marcello, Teorie e tecniche della comunicazione d’impresa, Edizioni ETS, 2003
  • Muzi Falconi, Toni, Le relazioni pubbliche nelle organizzazioni complesse, Lupetti Editore, 2004
  • Pillàn Margherita e Sancassani Susanna, Il bit e la tartaruga, Apogeo, 2004
  • Toth Elizabeth L., Heath Robert L., Rhetorical and critical approaches to public relations, Hillsdale (NJ), Lawrence Erlbaum Inc., 1992
  • Van Ruler Betteke, Vercic Dejan, The Bled Manifesto, Bled (SLO), Bledcom.com, 2002.trad italiana su www.ferpi.it
  • Woods Gail Baker, Advertising and marketing to the new majority, Belmont (CA), ITP Wadsworth, 1995