The Institute for Public Relations and Communication Management (PRISA) is honoured and privileged to host the Federation of African Public Relation Associations (FAPRA)'s all Africa Pubblic Relations Conference and Council meetings in Sandton, Johannesburg from May 21-23, 2006.The theme for the conference is Managing Africa's Reputation and will focus on those challenges and opportunities communication practitioners face in Africa. Issues such as ethics, sustainable reporting, community development and dealing with business and media dynamics in Africa will be addressed. The 2010 Soccer World Cup and the communication challenges linked to this global event will be a key focus area.Our President Thabo Mbeki in his 2005 State of the Nation Address said "our country, as a united nation, has never in its entire history enjoyed such a confluence of encouraging possibilities". This historic conference bears testimony to our possibilities as a continent. This prestigious African public relations and communication management conference will bring together between 350 and 400 executive and senior communication practitioners, consultants and educators for the first time in thirty years to South Africa. Countries represented in the FAPRA fold include Nigeria, Kenya, Ghana, Uganda, Tanzania, Senegal, Rwanda and Zimbabwe. Apart from South Africa, PRISA's members are also drawn from Namibia, Swaziland, Mozambique, Lesotho and Botswana.During the conference delegates will have the opportunity to meet public relations and communication practitioners from other African countries at networking sessions and formal and informal functions such as the recognition and celebration of excellence in public relations and communication management in Africa. This will be a gala dinner and recognition will be given to the nominees from each country member of FAPRA.The successes of our South African journey since 1994 will be highlighted to the conference delegates and guests at key selected venues.Tema dell'appuntamento: come migliorare la reputazione del continente.