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Presentazioni e consenso: due nuovi teleseminari PRSA

19/04/2005
How to Hit It Out of the Ballpark When Presenting to Senior ManagementApril 21, 20053:00 p.m. ETDuration: 1 hour
A survey of top executives who earned $250,000+ found that they believed their communication skills were the number one reason they made it to the top. Presenting to senior management demands far more than knowing your material and developing snazzy slide presentations. This program will teach you how to project presence, authority and command attention so that senior managers take notice of your career potential.
Learn to:- Turn probing confrontational questions into opportunities.- Communicate complicated concepts in meaningful bite-sized nuggets.- Make your visuals work for you, not against you.- Sound more polished, powerful and articulate.- Identify the "human" factor in order to connect with executives.
You Will Hear From: Karen Friedman is an award-winning television news reporter whose training techniques have won praise from some of the most respected names in the business world. As president of Karen Friedman Enterprises, Inc., she has prepared scores of spokespeople for national television and print interviews. From product launches to recalls, initial public offerings, political campaigns and headline news stories, Karen and her team help people in all industries communicate more effectively during media interviews, business presentations, speeches and public appearances.
Register Today!PRSA Member: $150Nonmember: $250
Click here for registration details: http://www.prsa.org/_Advance/seminars/042105flyer.pdf
Registrations must be in writing.  Fax your completed form to 212-460-5460, or mail to PRSA Registration, 411 Lafayette Street, Suite 201, New York, NY 10003


Building Community Relationships:Gaining and Maintaining Public Consent
A Web-based Teleseminar Sponsored by PRSAPresented by James E. Lukaszewski, ABC, APR, Fellow PRSAThursday, May 26, 20051:00 - 2:30 p.m. U.S./Canadian EDT
0.5 APR Maintenance Credits available*For additional information, and to register, visit http://www.krm.com/prsa.
This 90-minute program is an intensive, fact-packed, Web-supported teleseminar with James E. Lukaszewski, ABC, APR, Fellow PRSA, chairman and president of The Lukaszewski Group Inc.
In today's environment of skepticism and public suspicion about business and business leadership, for most businesses and large organizations, gaining and maintaining public consent to build, expand, or simply to keep operating has become an ongoing, top management concern.  The community relationships needed to achieve consent require engagement on many levels with those directly affected publics and audiences.
This seminar will outline the practical necessities and action elements that lead to gaining and maintaining public consent:- Seven elements of highly effective community relations programs- Community communication realities- How to build community trust- Core value sensitivity- Messages and behaviors that kill relationships- How to identify what your publics are concerned about- Ten ways to lose trust and credibility- Communication techniques that reduce the media's power- How to manage tough, touchy, sensitive, emotional situations
The program will include these areas:- The communication realities of gaining public consent- Understanding the powers of value-driven decision making- Seven major attributes of successful community communication strategies- Communication behaviors to avoid- Behavior and assumptions to avoid
Five model documents will also be included and referred to:- Principles of Unassailable Behavior- What the Community Really Cares About- Public Involvement Techniques- The Environment of Audiences and Stakeholders- Strategic Audience Analysis Model
This program is delivered direct to your office - no travel.  How it works: The live audio is delivered direct to your office over the telephone to provide clear, reliable sound quality.  The program is live and interactive, with visuals are presented over the Internet.  You will be able to ask questions of Jim as this is much like a talk-radio program.
Use a speakerphone and invite your entire staff to attend for one low price of $250 per site for PRSA members; $295 nonmembers.  Click on www.KRM.com/PRSA for more specific information about the seminar and to register.
If you are registering from outside the United States or U.S. Territories there will be additional telephone charges added to your registration fees.  Detailed information can be found on the registration form under "Special Notice."
Visit the PRSA Professional Development Center to learn more about the PRSA-Lukaszewski Collection of books, monographs, and articles.
*Get credit toward maintaining your APR . . .  it's easy.
This program provides 0.5 Maintenance Credit towards the minimum of 10 credits required to maintain your APR.  Maintenance application forms are available online at www.prsa.org/_Advance/apr/pdf/maintenance.pdf.  If you've attended previous Web seminars with Mr. Lukaszewski and his guests, you may be able to obtain APR Maintenance Credits for those as well.  Please contact Kathy Mulvihill at PRSA, 212-460-1436 or kathy.mulvihill@prsa.org.
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